Free Soft Serve Giveaway by Carvel from a NYC Billboard, Limited to One Day in June
Summer's Here, and So's the Coolest Billboard Ever! 🥒🍦
Summertime's arrived in the Big Apple, and it ain't just Mister Softee's sweet tunes that are tellin' ya that. Carvel's hoppin' on the bandwagon this year to bring summer to a whole new level with the first-ever soft serve billboard dispensin' in NYC!
Mark your calendars for Wednesday, June 18, when you're wandering 'round the West Village. That's when you can score yourself complimentary vanilla soft serve, straight from a billboard! We ain't seen nothin' cooler in a while!
But it don't stop there, buddy! The event's gonna be packed with giveaways, surprises, and fun for all. And if you're a member of Carvel's Fudgie Fanatics loyalty program, you get some sweet extras, like swag, gift cards, and more[6]. The first 50 Fudgie Fanatics at the billboard? They're gettin' extra-special treatment.
Wanna join the Fudgie Fanatics? Sign up online or on-site at the billboard and get these perks:
- Buy One, Get One free soft serve sundae reward
- A free birthday reward
- Early access to new flavors and seasonal treats
- Exclusive fan-only offers throughout the year
Carvel's no stranger to innovation. After all, their founder, Tom Carvel, came up with the idea for The Original Soft Serve back in '34 when his ice cream truck broke down in the middle of a swelterin' NYC heatwave. Now, they're bringin' that same creative spirit to this one-of-a-kind advertisement[7]. Jim Salerno, Carvel's Chief Brand Officer, said it best:
"Enjoyin' Carvel's ice cream treats with friends and family has been a special and memorable part of Summer for our loyal fans for 91 years, and this year is no different. We can't wait to officially kick off Summer, or what we like to call Ice Cream Season, in a playful way. After all, It's Not Summer Without Carvel."
Can't make it to the soft serve billboard? No worries, you can still celebrate Ice Cream Season every Wednesday at any Carvel location with a sweet BOGO offer: buy a classic soft serve ice cream sundae, and you'll get another one for free. That tradition's been goin' strong since '36[8].
Wanna know more? Swing by 137 Perry Street on Wednesday, June 18th from 12:00 PM to 7:00 PM to get your free soft serve!
Bonus: Track Mister Softee Trucks in Real Time with this NYC Ice Cream Map!
[1] Source: Carvel Press Release[2] Source: Carvel Fudgie Fanatics Loyalty Program[3] Source: Carvel Ice Cream Season BOGO Offer[4] Source: Carvel New Flavors and Seasonal Treats[5] Source: Carvel Fan-Only Offers[6] Source: Carvel Fudgie Fanatics Loyalty Program[7] Source: Carvel History[8] Source: Carvel Press Release
- Joining the fun at the soft serve billboard on June 18, you might find not only a complimentary vanilla soft serve but also enjoy a lively atmosphere filled with music, games, and giveaways – all part of the city's vibrant summer lifestyle.
- After indulging in their cool treat, explore the West Village's home-and-garden setups, take a stroll along the food-and-drink carts lining the streets, and experience the blend of old and new NYC offerings as you unwind during this extraordinary summer day.
