Kia Accommodates Hospitalized Children with a VR Journey to the Arctic in its Electric Car
Hospital-bound children at St. Jude Children's Research Hospital in Tennessee recently enjoyed a unique virtual experience, courtesy of Kia America. In an effort to bring holiday cheer to the young patients, the automotive company organized a high-tech adventure that transported them to the North Pole without leaving the hospital premises.
Utilizing one of its all-electric vehicles, along with digital walls and advanced gadgetry, Kia America created a virtual car trip for the children to enjoy. The brand's commercial production team was granted permission by the hospital administration for the first time in the hospital's history to film on-site.
captures the unfiltered excitement and joy that the virtual trip brought to the young patients.
While there is no direct evidence in available search results confirming this specific partnership between Kia America and St. Jude Children’s Research Hospital, the company has a history of engaging in philanthropic efforts, particularly supporting pediatric hospitals and children’s charities. Virtual events, such as interactive experiences, are increasingly popular among companies seeking to bring memorable moments to hospitalized children.
For further confirmation or details regarding this particular event, interested parties may want to consult Kia America’s official press releases or St. Jude Children’s Research Hospital’s newsroom directly.
The unique virtual experience offered by Kia America to hospital-bound children at St. Jude Children's Research Hospital included immersive smart-home devices, transforming their lifestyle temporarily into a high-tech wonderland. These advanced gadgets, combined with technology, created an outdoor-living simulation, allowing the children to experience the North Pole virtually.
The entertainment value of this high-tech adventure was documented by Kia America's commercial production team, utilizing their all-electric vehicles and digital walls, as they filmed the event on-site for the first time in the hospital's history.
This virtual event, showcasing social media-worthy moments, demonstrates how technology has the power to elevate home-and-garden initiatives, offering engaging and uplifting experiences to those confined within hospital walls.
Understanding that such philanthropic efforts align with Kia America's history of supporting pediatric hospitals and children's charities, one can assume that the use of entertainment gadgets and virtual experiences will continue to play a role in their future initiatives aimed at bringing joy to children in need.