Martha Stewart Launches CBD Products for Canine Companions
Martha Stewart's CBD pet line, launched in collaboration with Canadian cannabis company Canopy Growth Corp, continues to thrive in the ever-growing pet wellness market. The popular range, which includes CBD oil drops and soft-baked chews for pets, has been prominently featured in sales promotions, such as Black Friday and Cyber Monday events, where consumers could enjoy up to 50% off [3].
The CBD pet products, which stem from the hemp plant and are widely marketed for their relaxing properties, are positioned alongside other pet wellness options [2]. Pet owners report that these products help improve their animals' mood, reduce anxiety, and enhance overall well-being [1]. Despite competition in the market, Stewart's brand leverage and promotions help maintain its popularity.
Meanwhile, Jeni's Splendid Ice Creams has unveiled an exciting new addition to its line-up – an everything bagel-flavoured ice cream, part of the limited-edition "Ice Cream for Breakfast" collection. Priced at $12 per pint, this unique flavour is available for a limited time, both online, in shops, and for local delivery via the Jeni's app [4].
The everything bagel ice cream includes onion and garlic in the cream cheese ice cream, making it a faithful recreation of the beloved breakfast staple. Other flavours in the collection include Honey Vanilla Bean, Wildberry Lavender, Skillet Cinnamon Roll, and Coffee with Cream & Sugar.
In a heartwarming gesture, Martha Stewart, who considers her dogs part of her family, prioritizes their emotional and physical well-being. Her CBD pet products, such as the soft-baked chews, which come in chicken-flavoured options with blueberry or cranberry flavouring, are testament to this commitment [1]. The retail price for the soft-baked chews ranges from $19.99 to $24.99.
Kraft, on the other hand, is celebrating Valentine's Day with a sweet twist – a candy-flavoured Mac & Cheese. As part of a special promotion, 1,000 limited-edition Candy Kraft Macaroni & Cheese kits will be given away, with winners receiving their prizes by February 14 [5].
The global cannabis market saw a significant 38% growth in 2020, according to BDSA's market forecast [6]. With Martha Stewart's CBD pet line and Jeni's everything bagel ice cream leading the charge, it seems the food industry is embracing innovative and delicious new trends.
Sources: [1] Martha Stewart's CBD Pet Products: A Comprehensive Guide [2] The Rise of Martha Stewart's CBD Pet Line: An Analysis [3] Martha Stewart's CBD Pet Products Featured in Sales Promotions [4] Jeni's Splendid Ice Creams Unveils Everything Bagel Ice Cream [5] Kraft Celebrates Valentine's Day with Limited-Edition Candy Kraft Mac & Cheese [6] Global Cannabis Sales Growth Reaches 38% in 2020, According to BDSA Market Forecast
- Amidst the global pandemic, Martha Stewart prioritizes her dogs' health and lifestyle by offering a range of CBD pet products, particularly soft-baked chews, which are marketed for their relaxing properties.2.With many pet owners seeking wellness options for their animals, the CBD pet market continues to flourish, even amidst competition.
- In a unique twist, Jeni's Splendid Ice Creams has introduced an everything bagel-flavoured ice cream, part of its "Ice Cream for Breakfast" collection, available for a limited time.
- Sought after by ice cream enthusiasts, this one-of-a-kind flavour includes onion and garlic, replicating the beloved breakfast staple.
- Other innovations in Jeni's limited-edition collection include Honey Vanilla Bean, Wildberry Lavender, Skillet Cinnamon Roll, and Coffee with Cream & Sugar.
- Moving away from the food industry, the retail sector has also seen growth, with Martha Stewart's CBD pet products, such as the chicken-flavoured soft-baked chews, being prominently featured in sales events like Black Friday and Cyber Monday, offering up to 50% off.
- In the realm of finance, Kraft is celebrating Valentine's Day with a special promotion, giving away 1,000 limited-edition Candy Kraft Macaroni & Cheese kits.
- Meanwhile, the cannabis industry has seen a significant surge in 2020, with BDSA's market forecast reporting a 38% growth, thanks in part to the success of Martha Stewart's CBD pet line and other prominent industry innovations.