ROCKING THE TANKER'S 90th ANNIVERSARY WITH ECO-FRIENDLY CHIC
Porter Marks Nine Decades with the Creation of Plant-Based Tanker Bags, a Continuation of Their Renowned Tradition
First dubbed "Porter" in 1962, Yoshida & Co. decided to buck the trend of subcontracting bag production when most other Japanese producers were doing just that. Their groundbreaking move paved the way for a transparent private label that's kept them ahead of the pack for nearly a century. Consequently, they're celebrating their 90th anniversary with a limited-edition collection of their iconic Tanker bag line, blending nostalgia with a more sustainable future.
The Porter Tanker series has been a heavyweight in the bag game since 1983, renowned for its nylon construction that resembles MA-1 flight jackets. In this anniversary collection, the brand takes a step forward with a new eco-friendly philosophy, ditching traditional petroleum-based nylon for a 100% plant-based alternative. This is no small feat, as Porter claims it's the first successfully mass-produced bag line to employ this type of material, which may push other brands to follow suit.
THE COYOTE CALLING
Despite the fabric change, the Tanker bags still maintain their sought-after balance of rugged durability and sleek sheen that EDC enthusiasts have come to love. The "Coyote" colorway, inspired by desert tactical gear with a touch of urban refinement, unites the collection. Even though the Tanker has military roots, this subtle, silky brown hue allows the bag's luster to shine while keeping the signature look. Porter ensures that their award-winning toughness is still packed into each bag.
Dedicated to collectors and commemorators alike, this limited-run Coyote collection offers seven bag silhouettes, covering every carry scenario you could dream of: Daypack, Helmet Bag, Square Tote, Sling Bag, Roll Bag, Hip Bag, and Envelope Bag. Each design boasts unique touches, including individual serial numbers and a "Traveling Map" interior pattern that's different on every bag.
A COLLECTOR'S PARADISE
The hardware and branding elements have received a premium treatment too, ranging from the PORTER name tag to the seemingly antique brass-looking metal components (alas, the brand hasn't specified the exact metal type). To top it off, each design comes housed in a dedicated drawstring bag, complete with a 90th anniversary tag. Though utility is always top priority for quality EDC bags, the Coyote range manages to blend practicality with collectible appeal.
SPEC'S SCOOP
Model: Tanker Coyote 90th Anniversary CollectionMaterials: 100% plant-based nylon twill (exterior), nylon taffeta (lining)Limited Edition?: 300 per styleAvailable Styles: Daypack (L), Helmet Bag, Square Tote, Sling Bag with zip (L), Roll Bag, Hip Bag, Envelope BagSpecial Features: Individual serial numbers, randomized "Traveling Map" interior pattern, anniversary packagingPrice Range: Approximately ¥58,300 to ¥143,000 ($413 to $1,014) for Japan-based customers
PRICES AND AVAILABILITY
The Porter Yoshida & Co. Tanker Coyote 90th Anniversary Collection is now available, with prices ranging from ¥58,300 ($413) to a premium ¥143,000 ($1,014) for Japanese shoppers. With most styles already sold out, it's time to move fast if you don't want to miss out on this exclusive blend of retro charm and environmentally-conscious innovation.
In this limited- edition collection, Porter Yoshida & Co. brings their iconic Tanker bags into the future with an eco-friendly emphasis, combining a 100% plant-based material for the exterior and a sustainable outlook that rivals current fashion-and-beauty trends. home-and-garden enthusiasts may appreciate the attention to detail and premium hardware, which add a touch of technology-inspired elegance to these functional bags.
