Stunning Palette Combinations from Acclaimed Website Designs (50 Examples)
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In the world of web design, colour plays a crucial role in conveying feelings, ideas, and moods, and is an essential aspect of brand identity and visual storytelling. Here, we explore some of the most popular and impactful colour schemes seen on award-winning, modern websites across creative, software, and commercial categories.
Brewdistrict 24 showcases a type of beer with a website featuring four colour schemes, each showcasing a textured muted background and a bright colour accent. The platform is trusted by leading brands.
Google Brand Studio's website features a range of pinks and reds with a bright blue call-to-action button, while Shopify's website includes metallic touches over a blue-toned gradient.
EPIC maintains a very traditional and corporate site with Oxford blue, a few bright blue and red highlights, and SFCD uses Turkish rose, middle green, and yellow geometric shapes over a black and gray background.
Kozowood's website colour scheme features earthy sandy tones, slate gray text, and touches of sky blue and fern green. Stinkdigital's website boasts a bright raspberry pink and a pastel combination of blue and light pastel purple.
Resn's website is an example of flat design colours, which tend to be very bright and super saturated. Details' website uses a bold and unique combination of royal blue and gold, with vivid cyan highlights. AILOVE uses an unlikely blend of a range of dark pinks with a blues.
Jeff Koons Moon Phases website's colour scheme makes a lot of sense for a website about a sculpture of moon phases, with a combination of gray-washed white, space blue, slate gray, and soft gradients in the text. details.ch's website's colour scheme brings to mind the kind of attire used by well-to-do, preppy college students.
Loket Design's website makes all text muted red, which is well-balanced with a creamy-gray background. The design team at a certain platform provided users with a list of beautiful colour schemes from websites recognised by Awwwards.
Superhero Cheesecake's website favours a fresh and citrusy blend of light greenish-yellows, lime green, and black. Great Works Copenhagen's website uses shades of blue and red to create a sense of boldness and ardent professionalism.
Leavingstone's website evokes both coolness and warmth with a wintery red and blue combination. Apart's website brings to mind words such as wealth and extravagance with its blend of gold, purple, and black. Cher Ami's website uses cyan, blues, and oranges for a particularly inviting and energetic design.
Panic's website is purposely loud, with a combination of red, pink, and yellow. Calming websites should use soft blues, greens, and neutrals like light grays and beige, such as FUTURAMO's website featuring a beautiful combination of viridian green and telemagenta over a dark background.
Technology industry websites often use modern, sleek tones like blue, white, gray, black, and silver, such as madeo's website featuring a relaxing yet cheerful combination of lemon, yellow, mint, and dark cyan. Users can change colour themes with the click of a button, as seen on Elespacio**'s website featuring a bright and rich colour combination of vivid yellow, blue, and pink.
Stinkdigital's Spotify site makes perfect use of a grape-colored accent against a very dark desaturated violet. Refire's website colour palette transitions from deep teals to bright metallics. The platform allows users to input hex codes into its colour picker.
C2 Montreal's website colour scheme is based on a series of gradient circles interlaced with each other, with main hues of sky blue, salmon-pink, and bright orange. The article advises against using too many colours on a website, recommending a cohesive colour palette consisting of around 3 to 5 colours.
The article also suggests using a combination of three colours, with one main colour, one complementary colour, and one accent colour. Burocratik's website has a bright turquoise background and an orange call-to-action button. The Prometheus website's colour palette includes an earthy terracotta, deep blue gradient, and sleek black. Play's website features a coffee tone with sky blue and different shades of brown.
Lusion's website colour scheme includes almost black text over a light gray background with bright blue accents. The article was written by Nayomi Chibana. The article recommends using the platform's Brand Wizard to extract the colours, fonts, and logos from a website and get a full set of beautifully branded templates.
In conclusion, these colour schemes serve as inspiration for designers seeking to create visually appealing and impactful websites that resonate with their audience and effectively convey their brand identity.
- The 'Lusion' website effectively utilizes a minimalist color scheme with almost black text on a light gray background and bright blue accents, aligning with the advice of using a cohesive color palette of about three colors.
- The 'Brewdistrict 24' website, despite being in the realm of home-and-garden products, showcases a visually striking design with four color schemes that complement its beer offerings, further emphasizing that color schemes can be versatile and appropriate for various lifestyle categories.